Behind the Scenes of
Creating Roll the Equity
Episode 53
Key Revelations:
Why the success of their first book inspired Ken and Ashley to tackle the next financial challenge facing growing dental organizations.
Why Roll the Equity goes beyond financial tools to explore private equity, acquisitions, mergers, recapitalizations, and different paths to growth.
Why every DSO deal is different—and how different decisions can lead to very different outcomes.
How the financial tools from the first book—accrual accounting, annual budgets, and 12-month rolling forecasts—can prepare dental organizations for bigger strategic decisions.
How Roll the Equity Came to Life
Ken Kaufman and Ashley Penny pull back the curtain on the creation of their second book, Roll The Equity: How Smart Dental Founders Sell Their DSOs, revealing what inspired them to write it and how they worked together to turn complex dental finance and private equity concepts into an engaging story.
Their collaboration builds on the success of their first book while taking readers deeper into the decisions dental leaders face when growing, selling, or partnering with private equity.
'Roll the Equity - How Smart Dental Founders Sell Their DSO'
Learn how sophisticated dental founders navigate a DSO sale
Selling your DSO is one of the most consequential decisions of your career. Roll the Equity: How Smart Dental Founders Sell Their DSOs is the playbook for founders who want to approach private equity transactions with clarity — not guesswork. Join the insider list to get first access when it drops.
NEW BOOK - IT'S OFFICIALLY LIVE ON AMAZON
AVAILABLE ON
(E.38) Roll the Equity or Take the Cash and Walk Away? - Mark Haddad, Specialty1 Partners | ScoutIQ
(E.1) How Outsiders Invaded Dentistry and Destroyed Billions - Brian Colao, Dykema
(E.5) The DSO Valuation Crash No One Talks About - Gareth Petsch, pH Partners
Top 3 Episodes Of The Dental Truth Project. Listen Now!
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AccruDent is a leading provider of innovative financial solutions, dedicated to empowering businesses with the tools and insights needed to drive growth and efficiency.